EUROACTION 2004

INFORMATION, ORIENTATION AND ADVISE CAMPAIGN ON MOBILITY

The European Commission's mobility information campaign in 2003/2004, aims at raising awareness of the advantages of jobs and learning mobility, with a wide range of information activities across Europe.
Much of the Mobility Information Campaign will be focused around a series of projects to take place over the year 2003/2004.
The projects have been carefully selected following a call for proposals to represent a good spread of initiatives from across the European Union in order to raise the issue "Job Mobility - Your future?" and get the slogan across in a variety of ways and for a variety of different audiences, including:
- a Women's mobility campaign in the Mediterranean area
- a Trades Union mobility information bus
- the recruitment problems in the engineering and construction sectors
- using cartoons to explain freedom of movement in easy-to-follow terms
- the recruitment and mobility needs of SMEs
- crossborder job and training opportunities
- using radio phone-ins as well as the Internet to advise on mobility issues
- a large-scale international job fair
- setting up a photo competition about mobility for young people
More information can be found on the web site: www.europa.eu.int/eures

Our campaign will be undertaken using 5 interconnected instruments:
- Production of information material: Guide to mobility in Europe
- Web site
- Radio Advertisements in various languages aiming to diffuse the campaign message in Italy and in the European Partner-Countries
- Telephone Campaign (free-line) for a period of ten days with 15 telephone lines exchange.
- Organisation of a 4-day seminar focusing on the exchange of information and good practices between the various European partners of the project

PARTNERS
In this project to promote mobility in Europe, the association “Droga Che Fare” will employ the same Euro Action-partners that have collaborated with for the last 10 years.
In particular the following organisations will support the initiative: United Kingdom – Careers Europe, Finland – YleX Radio, Germany – Deutschland Radio Berlin, Belgium (French Community) - FOREM / RTBF, Romania - Romanian Broadcasting Corporation – Radio 3 – Romanian Youth Programme.

BENEFICIARIES OF THE ACTIVITY
- Employers
- Youngs with General Certificate of Education
- Bachelors and graduates

OBJECTIVES AND RESULTS OF THE ACTIVITY

GENERAL OBJECTIVES OF THE PROJECT
- Communication: the activities of the project constitute a jointed relations system between the beneficiaries and the labour world, which gives significance to the messages and to the communication in response to the citizens’ exigencies.
- Information, orientation and counselling: The service will collect and present information, construct guidelines which will allow for an exact comprehension of the information, activate communication which encourages the use of information and which will verify the adequacy of the decisions taken and the instruments that have been adopted. The information offered will be adjusted to the actual level of awareness and the disposability to improve and increase the choice opportunities. The information becomes the knowledge which will be the guide for the user’s motivations to exercise one’s rights.

SPECIFIC OBJECTIVES
- To gather information at local, national and international level and to diffuse it to the widest possible audience
- To inform, in a clear and non-discriminatory manner, on the issue of professional mobility, in order to facilitate the access of Young people and employers to reliable, exhaustive and up-to-date information on the possibilities offered by the European labour market.
- To facilitate the understanding of the rights and the duties of a European Citizen
- To provide the instruments necessary for making an informed choice on possible career paths
- To promote integrated actions for raising awareness on the positive aspects of professional labour.
- To promote, at a European level, research on methods and technical aspects of dissemination of information and advice as well as methods for evaluating such services. To promote, at a European level, the collection and the exchange of the professional documentation on methods and technological products for operators and researchers.

ANTICIPATED RESULTS OF THE ACTIVITY
- Increase knowledge-base system on Europe and every European country
- Increase knowledge of employers as regards the characteristics of the European and national labour markets.
- Increase of the Young people’s knowledge of job opportunities, means of access to the proposals of jobs and the different employment conditions in the various Member-States.
- Increase of awareness will give the opportunity to be easily in contact with specialised information sources.
- Creation of a European network service for young’s advising.

For more information visit the internet page:
http://www.europa.eu.int/eures/home.jsp?lang=en

Download the
Guide to Mobility in Europe pdf format